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Evoque’s US update: Pure, Park Assist and off-road navigation

RANGE ROVER / ACCESS AND DRIVER ASSISTANCE

Evoque’s US update: Pure, Park Assist and off-road navigation

A lower entry price arrived alongside new assistance functions, while the original six-speed powertrain continued.

Original five-door Range Rover Evoque in green
Original five-door Evoque for model context. Reworked period illustration; not the new US Pure trim or an award ceremony.

Land Rover’s US media information dated 30 September 2012 described the Evoque’s next model-year changes. The new Pure five-door lowered the American starting price to $41,995 including destination and delivery, while Park Assist and off-road navigation broadened the technology offering.

The 2013 model-year label did not change the date of the announcement. Nor did it mean a new Evoque generation: the original L538 body, turbocharged 2.0-litre petrol engine and six-speed automatic continued in the specified US range. The illustration shows the original five-door model for context, not a claimed photograph of the new Pure trim.

At a glance

  • US announcement: 30 September 2012.
  • New Pure five-door MSRP: $41,995 including destination/delivery, excluding local charges.
  • Pure used an aluminium roof and leather/Dinamica trim.
  • Optional Park Assist controlled steering during parallel parking.
  • The driver retained pedals and transmission selection.
  • Off-road navigation added terrain information, waypoints and route tracing.

Pure changed the entry point

The new Pure five-door used an aluminium-alloy roof in place of the panoramic laminated-glass roof fitted to the other US variants in this release. Its cabin combined genuine leather with Dinamica synthetic suede. The change created another specification choice within the existing body family.

The five-door Pure Plus was listed at $43,995, a $2,000 difference from the new entry version. The Coupe still started with Pure Plus at $44,995. The price comparison therefore needs both body style and trim level; $41,995 was not a new starting price for every Evoque.

These are historical US manufacturer suggested prices. They included destination/delivery but excluded tax, title, licence and other local charges; actual retail pricing was set by the seller.

US body / trimSeptember 2012 announced MSRP
Five-door Pure$41,995
Five-door Pure Plus$43,995
Five-door Pure Premium$48,195
Five-door Dynamic$51,695
Five-door Prestige$52,595
Coupe Pure Plus$44,995
Coupe Pure Premium$49,595
Coupe Dynamic$53,095

Smaller exterior choices also changed

The US update also listed a black Land Rover grille badge, a contrast-colour roof available as a standalone option across the range, and a new wheel finish for Prestige. These were specification revisions within the original body design, rather than a facelift.

The illustrated green five-door is a period model reference. Its paint, wheels and roof must not be treated as a visual specification sheet for the new US Pure.

Park Assist divided the task between driver and car

The new optional system addressed parallel parking. After selecting Park Assist, the driver indicated the side of the road with the turn signal. The vehicle analysed the size and position of a possible space and displayed confirmation when it judged the space suitable.

Land Rover stated that the space needed to be approximately 1.2 times the vehicle’s length. The system then asked the driver to stop and follow the display instructions. During the manoeuvre, Park Assist handled the steering while the driver operated the accelerator, brake and transmission selection.

Taking hold of the steering wheel deactivated the assistance. The feature was therefore assisted parking with a defined division of control. It was not a remote parking function and did not remove the driver from the manoeuvre.

Electric steering made the assistance part of the vehicle system

The Evoque already used electrically assisted rack-and-pinion steering. The technical information also described a rigid rack mounting on the front subframe as part of its response-focused chassis design. Park Assist added another controlled use of the steering system to that existing architecture.

Parking sensors supplied information for the manoeuvre and the screen gave instructions when a forward gear was needed to complete positioning. A parking-sensor display, reversing camera and automated steering assistance are distinct capabilities, even when they share the same central display.

For an individual vehicle, the installed specification and configuration determine which function is available. A touchscreen or sensor in isolation is insufficient evidence that the full Park Assist option is present.

Off-road navigation extended the map beyond ordinary roads

The navigation update supplied topographic contour lines, latitude, longitude, altitude, trace, waypoint and compass functions. These are useful ways to represent position and a travelled route in an area without normal road mapping.

The release applied the feature to navigation-equipped vehicles. It was not an announcement that every entry Pure carried navigation as standard. Nor was it the automatic terrain-scanning system discussed in the DC100 concepts: route information on a screen and detection of an obstacle ahead are different engineering functions.

The screens and camera system retained their own roles

The centre of the Evoque interface was an 8-inch touchscreen with physical shortcut buttons. A separate 5-inch colour display between the instrument dials carried vehicle information. Depending on equipment, navigation guidance and the Say What You See voice-control prompts could use this broader interface.

The available Surround Camera System used five cameras around the vehicle to assemble views of the surroundings. The rear camera could also assist trailer hitching. These functions belonged to the equipment list; the release did not describe the five cameras as a new requirement for the Pure trim.

Meridian audio remained another separate configuration choice. The US document listed a 380W, 11-speaker system as standard and an available 825W, 17-speaker system. A similarly rated system in another Jaguar Land Rover model need not have the same installation.

Smart Key connected access and starting

The equipment material described Range Rover Smart Key as enabling passive entry and starting where fitted. The presence of these functions should be distinguished from the parking and navigation updates: they were part of the wider technology description, not all newly introduced on 30 September.

For an access or starting enquiry, the useful information includes what each existing key does, whether the vehicle unlocks, whether the ignition comes on and whether the engine cranks. Our Smart Key diagnostics page sets out the relevant service context without treating a historical feature list as a diagnosis.

The original six-speed US powertrain continued

The US range used a 240hp turbocharged, directly injected 2.0-litre four-cylinder petrol engine with an Aisin AW F21 six-speed automatic. The official technical table quoted 250lb-ft at 1,750rpm and preliminary manufacturer performance of 7.1 seconds to 60mph.

All-wheel drive used a Haldex-controlled coupling and Terrain Response coordinated engine, transmission and traction functions for selected surfaces. These were part of the existing technical foundation. The announcement did not introduce the later nine-speed automatic or a later driveline-disconnect system.

That distinction gives the September update its real scale: a new route into the American range and more capable assistance/navigation, within the original Evoque platform.

Illustrations recomposed from period press imagery. Image licence.

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